CSR for HR
A Necessary Partnership for Advancing Responsible Business Practices
Elaine Cohen
30% discount on this titleOctober 2010 312+viii pp 234 x 156 mm
hardback
ISBN 978-1-906093-46-4
£24.95 £17.47
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"Cohen does an outstanding job showing the connection between HR and CSR ... Her ideas are fresh; her examples are relevant; and her writing is clear." Dave Ulrich
The HR function
is the key partner in embedding CSR and Sustainability initiatives in any
organisation, as this can be achieved only when a company educates, engages and
empowers its entire workforce.
Arguably, the Human Resources (HR) function is the key partner in embedding Corporate Social Responsibility (CSR) and Sustainability initiatives in any organisation, as this can be achieved only when a company educates, engages and empowers its entire workforce.
This book goes even further and proposes that the HR function has a responsibility to be proactive in leading the way in establishing a company-wide CSR-enabled culture. And, yet, this is not happening. HR managers are preoccupied with their traditional roles of organisational development, recruitment, training and compensation, and are failing to see the opportunities that CSR brings for them as professionals and for their organisations.
CSR for HR has been designed to change the game. It provides HR managers with a thorough understanding of the drivers and principles of CSR and a practical step-by-step guide to the way CSR interfaces with every HR function. Recruitment, compensation, training, employee communications, employee well-being, health & safety, employee rights, involvement in the community, and employee impacts on the environment are all discussed from the CSR–HR standpoint, with many clear examples showing how HR can leverage CSR strategies to deliver greater benefit for the business, for employees, for society, for the environment and, ultimately, for HR professionals themselves.
The HR function plays a critical role in embedding a values-based, strategic CSR mind-set and establishing an organisational culture that meets the needs of today’s stakeholders. HR professionals who understand this and adapt accordingly will reap the benefits. The book explains why, how and what to do next, offering detailed advice, tools, a roadmap to get started and hundreds of tips from companies around the world, including original content from HR managers of large corporations.
Written from the standpoint of an HR professional waking up to the strategic possibilities of incorporating CSR in her day-to-day role, the book has an easy and engaging style, ideal for the busy managerial reader. CSR for HR is both a wake-up call and a toolkit and will be essential reading for practitioners in both HR and CSR, as well as being a sought-after teaching resource for both executives and students.
Cohen does an outstanding job showing the connection between HR and CSR. She
shows how HR practices in staffing, training, compensation, job design, and
culture creation can be adapted to further CSR work within a company. Her ideas
are fresh; her examples are relevant; and her writing is clear. This book will
be useful to any company working to advance sustainability, philanthropy, or
work/life policies as part of their CSR agenda.
Dave Ulrich,
Professor, Ross School of Business, University of Michigan, and Partner, The RBL Group
In CSR for HR, Elaine Cohen has described one of the true ‘secrets
of success’ for leading companies in the 21st century. In a clear, compelling
and engaging way, she outlines the tremendous role HR professionals can play to
advance corporate social responsibility within their companies while enhancing
recruiting, retention and engagement.
Dave Stangis, Vice President,
Corporate Social Responsibility, Campbell Soup Company
When new or potential employees first connect to our HR departments, we have
an opportunity to show them something of the company culture. As a company with
a strong CSR commitment, it is important to emphasize how these principles are
integrated into all aspects of our company. Elaine Cohen offers compelling ideas
for how to make that happen, beginning in HR and radiating out to all functions
of the business.
Eileen Fisher, Chief Creative Officer, Eileen
Fisher, Inc.
In this book, Elaine Cohen provides the compelling evidence of the positive
impacts the Human Resource function can have on an organization’s sustainability
performance. More importantly, she provides insight into how the CSR-enlightened
HR professional plays a key role in the promotion of organizational leadership
and innovation, potentially leading to top-line business
performance.
Jeffrey Hogue, Vice President of Corporate
Sustainability, Danisco A/S
Finally a hands-on, informative and engaging book on the essential connection
between HR and CSR! To quote a quote from the book itself – CSR without HR is PR
– and with her typical storytelling flair Elaine proves this point beautifully.
It is a call to action for the HR community to take on this agenda for the
benefit of their own profession, their companies, and ultimately the
planet.
Maria Sillanpää, Founding Director, Sustainability Advisory
Group
This book gives HR and CSR professionals permission to be
human. In fact, it goes so far as to suggest it might be integral to responsible
business success. Get it, read it, share it!
Christine Arena, author
of The High-Purpose Company
This book is a wonderful contribution to an important aspect of Corporate
Responsibility. I am continually conscious of the need to apply CSR thinking
first and foremost within our business, and the way we relate to our employees.
Elaine has provided fascinating insights in a way which is easy to understand
and reapply in all businesses.
Sybil Goldfiner, CEO, comme il
faut
In my view, this book covers an innovative subject and provides a wide range
of knowledge and practical examples which can apply in all businesses in all
sectors. The book is written in an interesting and pragmatic style. It seems
that the author has a good overall view of how businesses work and writes in a
language that HR professionals can understand. This is a fascinating book which
offers inspiration and a desire to progress the sustainability
agenda.
Inbal Cinman, Corporate Responsibility Director, Ness
Technologies Inc.
Introduction
Meet Arena Dardelle
Meet Sharon Black
Part I HR: A critical partner for CSR
1 HR meets CSR
2 The CSHR manager and the responsible workplace
3
Employee dialogue and engagement
4 Employee rights
5 Employee reward and
recognition
6 Employee well-being, health and safety
7 Recruitment,
diversity and inclusion
8 Employee training and development
9 Employee
communications
10 Employee involvement in the community
11 Employees and
the environment
Part II Embedding CSHR
12 The employee life-cycle
13 Employee impacts
14 Ethics
15
Leadership
Part III The CSHR infrastructure
16 HR stakeholders
17 The CSHR job description
18 The HR CSR
roadmap
19 CSHR: A critical business partner
Appendix: Index of companies
Index
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Elaine Cohen is passionate about CSR, HR, sustainability reporting, social justice and ice cream! She is the co-founder and managing consultant of Beyond Business Ltd , a leading CSR consulting and sustainability reporting firm, serving a long list of international companies and non-profit clients. Prior to work in this field, Elaine gained over 20 years of business experience with Procter & Gamble (eight years in supply chain executive roles in Europe), with Unilever (eight years as VP for Human Resources with Unilever Israel) and a range of other roles with smaller companies. Elaine served as Manager of the Israeli Society for Human Resources Management during the period 2005–2007. Elaine makes a contribution to the community as a Board Member of a women’s empowerment non-profit and by offering sustainability services to non-profits. Elaine lectures widely on CSR and the connection between CSR and human resources, is a committed blogger on sustainability reporting via her blog, provides Expert Reviews of sustainability reports for CorporateRegister.com and Ethical Corporation Magazine, writes editorials and book reviews for CSRwire.com, records CSR commentary and insights for 3BL TV and writes for many printed journals and websites. She is a frequent Tweeter on CSR issues at @elainecohen. Elaine holds a (double) Honours BA Degree in Modern Languages from Bradford University, is Manchester (UK) born and has lived in Israel since 1990. She is married with two children. Oh, and she is addicted to ice cream! |



