Socially Responsive Organizations and the Challenge of Poverty

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Socially Responsive Organizations and the Challenge of Poverty

This book provides a combination of case studies and current action research describing how businesses and civil society organizations are working to alleviate poverty in local and global communities. It intends to provide conceptual and research rationales for why management education and management institutions must address the issue of poverty. The book responds to one of the major findings from the research of the PRME Working Group on Poverty that the topic of poverty still lacks a strong business case for management educators and program/institutional administrators. The distinctive features of this book are that it: (1) includes examples of small and medium-sized (SME) businesses; (2) deals with the issue of poverty as a human rights violation; (3) explores the issue of absolute versus relative poverty; (4) deals with leadership challenges in organizations committed to poverty alleviation; and (5) discusses the issues in terms of management education’s responsibility for setting new management, research institutional and intellectual agendas. The first of two books to be produced by the PRME Working Group on Poverty, Socially Responsive Organizations and The Challenge of Poverty aims to provide both researchers and practitioners with the most wide-ranging coverage yet published on how business can be a positive force in alleviating poverty and how management education needs to adapt to this increasingly crucial prerogative.

This book makes crucial ties between poverty alleviation and the many sectors and issue areas where business can play a role. From examples to actionable ideas, this book is a meaningful resource for anyone interested in sustainable and social development on how to take forward their work.

Jonas Haertle, Head, PRME Secretariat, UN Global Compact Office

Our aim as business school Deans cannot be to fight poverty in order to save any economic model or system. Our aim should be to help to develop a political and financial mind-set and infrastructure to ensure that nobody has to suffer from poverty … The book offers a great contribution in its examples of rising living standards and quality of life. These examples can inspire professors of management and business leaders all over the world. 

on 6 Jun 2014 Prof. Danica Purg, CEEMAN President, President of the IEDC-Bled School of Management

This ground-breaking book will give confidence to entrepreneurs and managers in understanding the complexities of unacceptable global inequality. Its extensive case-studies, in a wide range of countries and industries, combining the best scholarship and practice, will inspire a new generation of world-changing leaders ... Readers of Socially Responsive Organisations and the Challenge of Poverty will be amongst those who will be best equipped to rise to the challenge.

on 27 May 2014 David Urquhart, Bishop of Birmingham and Chair of Giving Hope Changing Lives Social Inclusion Process

Fighting poverty as a challenge for business and management education: Socially responsive organisations and the challenge of poverty
Milenko Gudić, Carole Parkes and Al Rosenbloom

Section 1. What are the issues?

1. Human poverty – measuring relative deprivation from basic achievements: A comparative study for 144 countries over the period 1990–2010 
Ewa Lechman

2. Poverty in the context of Africa: poorest of the poor?
Charles A. Malgwi

3. Integrating energy into poverty dialogue 
William M. O’Keefe and Hsu O’Keefe

4. Fighting poverty at the bottom of the pyramid: Case studies on water market projects
Elio Borgonovi, Paola Roberta Boscolo and Francesca Calò

5. Poverty, human rights and responsibilities 
Gary Lynch-Wood

6. Inclusiveness in BoP ventures 
Nicolas Chevrollier, Andre Nijhof, Wendy van der Klein and Michiel Brandt

7. Measuring businesses’ inclusiveness: New drivers from the inclusive market approach Cláudio Bruzzi Boechat, Junia Faria, Mariana Pimenta and Marília Carneiro Ferreira

Case study 1: Fighting poverty as a challenge for business and management education: Developing business models for alleviating poverty: a case study of Stora Enso in Lao PDR
Brita Prejer, Sebastian Levall and Cecilia Mark-Herbert

Case study 2: Lend Lease: An inclusive approach to fighting poverty
Val Lowman, OBE

Section 2: What are the global, regional and local leadership challenges?

8. CSOs in marginalised communities: The case of the informal settlements of Buenos Aires 
Ann Mitchell

9. Slum tourism and its controversies from a management perspective
Fabian Frenzel

10. How does Brazil fight contemporary slavery?: A research and education agenda in management 
André Ofenhejm Mascarenhas, Sylmara Lopes Francelino Gonçalves Dias and Rodrigo Martins Baptista

11. Poverty in a contested terrain: The case of Palestine 
Lama Al-Arda

12. The condition of the Roma population in Bosnia and Herzegovina
Željka Jungić, Tarik Palić, Subha Halitović and Lejla Sivic

Case study 3: Creating Difference: The story of Vindhya E-Infomedia Private Limited 
Smita Shukla and Kavita Laghate

Case study 4: Milk Start by Danone Poland: Serving the BOP market through innovative partnership
Aleksandra Wąsowska

Case study 5: Offering sustainable housing solutions to low-income clients: Business opportunity or Corporate Social Responsibility?
Stefanie Koch

Case study 6: A co-operative approach to caring for those who can’t afford to care for themselves: OzHarvest 
Sharon Ayson 

13. Fighting poverty through practical, integrated and multidisciplinary education: The case of Master programmes in Development Practice 
Marco Tavanti and Emanuele Antonio Vedramini

Section 3: What are management education’s responses? And what are the implications?

Case study 7: Tackling youth unemployment through leadership training: GoBeyond Project 
Claudio Andres Rivera

Case study 8: ‘Partners in Learning’ on the front lines of poverty: Relationships that educate and motivate 
Diane M. Kellogg

Case study 9: The university and poverty alleviation 
Wendy Cukier, Mark Robert Holmes and Rachel Kwan

Section 4: What lies ahead?

14. Strategic Design in marginalised social contexts: The designer’s action within contextual forces 
Chiara Del Gaudio, Alfredo Jefferson de Oliveira and Carlo Franzato 

15. Crowdsourcing in developing countries: A possible model to co-create with the poor 
Martina Berardi, Marcello Tonelli and Luigi Serio 

16. A new perspective for management education: From ignorance, mental poverty and technocratic knowledge to self-awareness and phronesis 
Loukas N. Anninos

Concluding reflection 
Milenko Gudić, Carole Parkes and Al Rosenbloom

About the editors


MILENKO GUDIĆ is the founder of Refoment Consulting and Coaching. AL ROSENBLOOM is Professor of Marketing and International Business at Dominican University. CAROLE PARKES is Professor of Management, Global Issues and Responsible Management, Winchester Business School.



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