Inspirational Guide for the Implementation of PRME

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Inspirational Guide for the Implementation of PRME

Second Edition: Learning to Go Beyond

By PRME (Principles for Responsible Management Education)

Since the inception of the United Nations Global Compact sponsored initiative Principles for Responsible Management Education (PRME) in 2007, there has been increased debate over how to adapt management education to best meet the demands of the 21st-century business environment. While consensus has been reached by the majority of globally focused management education institutions that sustainability must be incorporated into management education curricula, the relevant question is no longer why management education should change, but _how_?

Following on from the Inspirational Guide for the Implementation of PRME: Placing Sustainability at the heart of Management Education, this casebook highlights the real implementers of responsible management education, and their stories are truly inspirational. The evolving picture underscores the important changes already taking place, and the role of PRME in effecting such change. The clear message is that continuous experimentation, innovation, and learning is required to transform constructs of management education. The new collection contains 27 case stories from universities and business schools spanning Asia, Oceania, Latin America, USA and Canada, Europe, the Middle East and Africa. This important compilation will be an inspiration for all forward-thinking business schools across the world, especially those who are keen to embrace the PRME principles and put sustainability at the heart of their operations.

The Guide will be launched at the 2013 PRME Summit – 5th Annual Assembly, hosted by CEEMAN in Bled, Slovenia on 25–26 September, and offered for sale in print and eBook for the first time by Greenleaf Publishing.

The first edition of the Inspirational Guide for the Implementation of PRME was presented at the UN Conference on Sustainable Development: Rio+20 Earth Summit in June 2012.

Across the PRME community, different concepts are used; most frequently are corporate (social) responsibility, responsible leadership, and sustainable value for business and society.

Praise for the series:

A precious resource for the practitioners and implementers of PRME not only in the region, but also around the globe.


Jonas Haertle, Head, PRME Secretariat, UN Global Compact

How to Use the Guide


Section 1: Beyond knowledge-only: Creating new competencies

  1. Copenhagen Business School, Copenhagen, Denmark
  2. Aalto University School of Business, Helsinki, Finland
  3. Mendoza College of Business, University of Notre Dame, Notre Dame, Indiana, United States
  4. Milgard School of Business, University of Washington Tacoma, Tacoma, Washington, United States
  5. Nottingham University Business School, Nottingham, England, United Kingdom
  6. Babson College, Babson Park, Massachusetts, United States
  7. University of Auckland, Auckland, New Zealand
  8. ESPOL-ESPAE Graduate School of Management, Guayaquil, Guayas, Ecuador

Section 2: Beyond the classroom: Scaling experiential learning

  1. Leeds University of Business School, Leeds, England, United Kingdom
  2. University of the West of England Faculty of Business and Law, Bristol, England, United Kingdom
  3. Bentley University, Waltham, Massachusetts, United States
  4. Rotterdam School of Management, Erasmus University, Rotterdam, Netherlands
  5. The American University in Cairo, Cairo, Egypt
  6. Externado University of Colombia, Bogotá, Colombia
  7. Lagos Business School, Pan-Atlantic University, Lagos, Nigeria

Section 3: Beyond the business school: Mainstreaming PRME across HEIs

  1. Aston University, Birmingham, England, United Kingdom
  2. Aston University, Birmingham, England, United Kingdom
  3. Coventry University Faculty of Business, Environment and Society, Coventry, England, United Kingdom
  4. ESADE Business School, Ramon Llull University, Barcelona, Spain

Section 4: Beyond campus introspection: Making impact through networks

  1. IEDC-Bled School of Management, Bled, Slovenia
  2. IAE Business School, Universidad Austral, Pilar, Buenos Aires, Argentina
  3. Ivey Business School, Western University, London, Ontario, Canada
  4. Sabanci University School of Management, Istanbul, Turkey
  5. ISAE/FGV, Curitiba, Paraná, Brazil

Section 5: Beyond education-only: Harnessing research and publication

  1. Glasgow Caledonian University, Glasgow, Scotland, United Kingdom
  2. Glasgow Caledonian University Yunus Centre for Social Business & Health, Glasgow, Scotland, United Kingdom
  3. Center for Responsible Management Education, Berlin, Germany and Manchester, England, United Kingdom


Appendix 1: The Six Principles of the Principles for Responsible Management Education

Appendix 2: The Ten Principles of the United Nations Global Compact

Appendix 3: Co-editor Biographies

Appendix 4: Case Story Contributors and Reviewers

The mission of the PRINCIPLES FOR RESPONSIBLE MANAGEMENT EDUCATION (PRME) initiative is to inspire and champion responsible management education, research and thought leadership globally.

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